The stunning Mornington Peninsula is famous Australia-wide for its magnificent scenery, stunning beaches and locals and visitors alike who love the good life. Along with its plethora of wineries, food producers and distilleries, it’s a food and beverage haven. 

Nothing encapsulates this spirit more than the famed Jetty Road Brewery. This iconic southern institution is more than a beverage company, it’s the spirit of the Mornington Peninsula – and it can be enjoyed all over Australia.

Craft Revolution has big plans for Jetty Road Brewery. The Australia-wide marketing and distribution company acquired Jetty Road to its portfolio last October. Key to their strategy is presenting Jetty Road Pale Ale – the beer which launched Jetty Road – as an on-tap option for venues nationwide.

Craft Revolution CEO, Campbell Speers said, “We know that Jetty Road Brewery has the potential to become a mainstream favourite while retaining its craft-beer roots that has made it so popular. We expect to see significant growth in the Jetty Road business through both our retail and on-premise distribution channels. The on-tap strategy is our first move in getting Jetty Road Pale Ale more widely-known and sampled.”

Jetty Road PA is a sessionable crowd-pleaser. You’ll find a crisp palate and clean finish. This is a great example of an American-inspired pale ale. Tropical and citrus aromas are present courtesy of US hops Mosaic and Simcoe, which lacks the bitterness of more traditional pale ales – a more rounded mouthfeel makes this very accessible, and perfect for on-tap across a wide variety of venues. 

At the more craft-driven end of the spectrum, Jetty Road’s Blueberry Sour beer was an instant hit with stock selling out within 24 hours. The brewery hit on a refreshing and tart formula that balanced sour, sweet and salty – reminiscent of its’ seaside HQ in the laid-back Peninsula suburb of Dromana.

Expect to hear a lot more about Jetty Road during 2024 as Craft Revolution takes them from beloved boutique brewery to a nationwide platform that’s sure to see them become a staple on-tap at venues around Australia. 

Contact your local Craft Revolution State Manager if you’d like to stock Jetty Road Brewery in your venue. 

Victoria/SA – Anil Fordham Narajan (anil@craftrevolution.com.au)

NSW/CANBERRA – Mark Latter (markl@craftrevolution.com.au)

QLD – William Cowley (will@craftrevolution.com.au)

WA – Adrian Montagu (adrian@selectbrands.net)